14 Best Boat Dealers in San Diego

IVT Yacht Sales is a San Diego yacht brokerage for new and used sailboats, powerboats, and motor yachts. The business supports both buyers and sellers, with listings across California and guidance that covers yacht selection, custom additions, sea trials, closing, and delivery.

Ian Van Tuyl’s style is especially useful for first-time buyers: complex decisions are explained patiently, questions receive quick attention, and the process remains closely managed from the first search through handover. Sellers benefit from market preparation, photography, broad listing promotion, and negotiation support. The brokerage suits sailors, cruisers, and owners seeking a more involved one-to-one transaction.

South Coast Yachts operates from a waterfront San Diego office with show docks and a broad selection of new and used sailboats, powerboats, and yachts. It is the Beneteau dealer for San Diego and Newport Beach, serving both experienced owners and newer sailors who want a knowledgeable guide through the purchase.

The team is particularly strong on patient, step-by-step support, from choosing a boat and managing a build to commissioning, delivery, and post-sale questions. Its service department adds troubleshooting, installations, spare parts, and ongoing maintenance, giving owners a practical resource after the transaction. The brokerage is a natural fit for sailors considering a Beneteau or a carefully prepared brokerage boat.

50 North Yachts is a San Diego yacht brokerage specializing in World Cat boats, Sealine power boats, and worldwide brokerage transactions. The team takes a patient, consultative approach, helping first-time buyers understand choices, ownership considerations, sea trials, delivery, and the practical details surrounding a purchase.

Its hands-on coordination extends from finding the right vessel to arranging transport, trailers, shrink-wrap, and other transaction logistics. That combination of careful guidance and thorough follow-through is useful for buyers with specific requirements, families choosing their first boat, and owners managing a sale and purchase at the same time.

Kusler Yachts is a San Diego brokerage focused on sportfishing boats and luxury yachts, including Cabo, Hatteras, Regulator, and Albemarle models. The team works with buyers and sellers through the full transaction, offering detailed guidance on vessel choice, market positioning, showings, negotiations, and the practical steps after purchase.

Its consultative style is valuable for buyers who are still defining what they need. Michael and the brokerage team are known for taking time to understand intended use, supporting clients across long searches, and helping with vendors and logistics even when the owner lives outside San Diego. The business is particularly relevant to offshore anglers, serious cruisers, and owners seeking a highly managed brokerage sale.

M2O Marine combines boat sales with a full service department in San Diego. Its lineup includes Yamaha, Nautique, Malibu, and Axis boats, while the service team covers routine inspections, oil changes, system checks, repairs, upgrades, OEM and aftermarket parts, and installation work.

The dealership’s customer-focused approach is particularly helpful for first-time jet boat buyers or owners who want detailed guidance without pressure. Staff have been described as responsive, patient, and willing to explain operation carefully, including extended hands-on instruction after delivery. M2O Marine also supports pickup and delivery, making it practical for boaters across the wider Southern California region who need maintenance, troubleshooting, or more complex repair work.

Dorgan Yachts brings deep sailing and yacht-brokerage experience to San Diego buyers and sellers. Mike Dorgan guides clients through boat selection, negotiation, showings, sea trials, surveys, logistics, and closing, with a practical understanding of how each stage affects the next.

The brokerage is especially helpful when a transaction involves unusual timing, a long-distance move, or an owner selling after a major life change. Its approach is attentive and steady, combining detailed preparation with a willingness to explain options and connect clients with the services needed to complete a purchase or sale smoothly.

Infinity Yacht Sales provides yacht brokerage services in Southern California, helping clients buy and sell pre-owned yachts with a clear, client-focused process. The team emphasizes careful representation rather than simply closing a transaction, with support for research, vessel comparisons, negotiations, and the practical details of ownership.

Buyers can expect patient help when viewing multiple vessels, including hands-on orientation after purchase. Sellers benefit from responsive communication, market presentation, and attention to getting a listing ready for a timely sale. Online appointments and on-site services make the brokerage accessible for owners whose schedules or locations require flexibility.

Boat Sellers serves San Diego boaters with fishing, saltwater, cabin cruiser, center-console, deck, pleasure, and used boats. Its inventory has included brands such as Bayliner and Sea Ray, with trade, consignment, and brokerage options for owners who want help selling or moving into another vessel.

The buying process is presented in a straightforward, helpful style, with detailed explanations and support from initial questions through delivery. Matt is particularly noted for checking on minor issues after a sale rather than treating the transaction as finished at handover. That attention is useful for first-time buyers who want practical guidance and responsive follow-up.

Schock Boats San Diego at Intrepid Boatworks helps buyers find new and used boats, including dual consoles, center consoles, weekender models, and other marine equipment. The brokerage stands out for patient guidance through complex purchases, with careful attention to equipment choices, custom requirements, and the practical details of boat ownership.

The team’s approach is informative rather than pushy, explaining the advantages and trade-offs of different options while coordinating delivery and related services. Its broader family-run history adds depth to the sales and service offering, making the business a useful contact for first-time owners as well as experienced boaters specifying a highly tailored purchase.

Mikelson Yachts builds its San Diego offering around custom luxury sportfishers and cruisers, with designs focused on offshore capability, stability, range, and comfortable family time. The Mikelson 43 is suited to both sportfishing and extended cruising, while the brand’s distinctive layout emphasizes spacious salons, natural light, and practical headroom.

The family-run team provides personalized guidance for buyers exploring new and pre-owned yachts. Its boats are intended for owners who want to travel farther, fish offshore, visit Catalina or Mexico, and still have a welcoming onboard environment for family and friends.